Sunday, August 3, 2014

Wearable art: What makes a good t-shirt design?

My artist and entrepreneur friend Sean has a start-up business in Seattle producing t-shirts, E1north Trading Co., and we've been talking about collaborating. He says not any image you put on a tee works, no matter how artful it may be. It has to be "wearable art."

I looked through my sketchbooks and found a doodle that I redrew into this design. What do you think? Would you wear a t-shirt with this picture?

P.S.: Maybe the art itself doesn't matter. Maybe it's the message that counts. You know, you don't get a t-shirt of Dilbert just because you like the drawings. It's the cartoon character endearing personality that speaks to you. Paul Frank sells creative joy, Coca-Cola sells happiness...